Not so the Internet of Experiences, if event marketers have their way.
Last year saw quantum leaps in product design by the tech companies that serve event marketers (firms like Cvent, DoubleDutch, Eventbase—even Facebook).
Those improvements practically assure event marketers will embrace event tech—and with gusto.
While gizmos galore have been dispensed at events, none ever became indispensable.
In 2016, finally, that will change.
DISCLAIMER: My employer is an investor in DoubleDutch.
Those improvements practically assure event marketers will embrace event tech—and with gusto.
While gizmos galore have been dispensed at events, none ever became indispensable.
In 2016, finally, that will change.
DISCLAIMER: My employer is an investor in DoubleDutch.
